Metaplanet Adds 150 BTC to Its Portfolio Following Eric Trump’s Appointment to Advisory Board

Tokyo-based investment firm Metaplanet announced on Monday that it had acquired an additional 150 bitcoin (BTC), bringing its total holdings to 3,350 BTC, valued at approximately $291 million based on current market prices.

This acquisition follows closely behind Metaplanet’s strategic move to appoint Eric Trump, son of U.S. President Donald Trump, to its newly established strategic advisory board. The addition of Trump is expected to bring a high-profile perspective as Metaplanet works to strengthen its position in the financial market.

Metaplanet’s strategy centers on enhancing shareholder value through the accumulation of bitcoin. The firm uses a metric called BTC Yield to measure the success of this approach. BTC Yield reflects the percentage change in the company’s bitcoin holdings relative to the total number of shares over a specific period.

From July to September 2024, Metaplanet saw a BTC Yield of 41.7%, indicating steady growth in its bitcoin stash compared to its shares. However, in the following quarter, from October to December 2024, BTC Yield surged to 309.8%, a result of aggressive bitcoin purchases during a price rally.

In 2025, Metaplanet has continued to see impressive performance. As of March 24, the company reported a BTC Yield of 68.3%, signaling strong growth in its holdings.

Dylan LeClair, Head of Bitcoin Strategy at Metaplanet, also shared in an X post that the company’s stock had become the 13th most liquid in Japan, with a daily trading volume of $336.6 million. Notably, the firm surpassed major corporations such as Toyota and Nintendo in terms of trading volume. Metaplanet’s stock closed up 7% on the day, ending at over 5,000 yen.

With these developments, Metaplanet continues to make bold moves in the world of cryptocurrency, positioning itself as a significant player in the evolving financial landscape.